Standards and colour
What makes a print job look professional
Measured colour, register, consistent brand colour across suppliers, honest proofing and clean finishing: the short list of controllable things, with the standards behind each.
Section
Standards and colour
Measured colour and the standards behind it: ISO 12647-2, G7, spot colour and PDF/X, with the real requirements separated from the conventions.
Standards and colour
Beyond CMYK: spot colour and extended gamut, explained properly
Spot inks versus CMYK-OGV, how G7 relates to ISO 12647-2, what each option costs in practice, and why Hexachrome should leave your vocabulary.
Standards and colour
How to prep artwork for print: bleed, resolution, colour and PDF/X
Why bleed exists, what 300dpi actually buys, what an ICC profile is doing and what PDF/X locks down: the real standards and the conventions, labelled honestly.